- December 13, 2025
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Joseph Serrano says culture can bring a little bit of life, and success, to an industry without much innovation. For Serrano, that industry is insurance.
Serrano’s CX Insurance Services is an outsourcing firm for property and casualty insurance companies. The company takes a more “scientific approach to customer experience analytics and insurance business processing” — borrowing lessons learned from other disciplines, Serrano says.
