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  • | 11:00 a.m. July 28, 2017
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By John Haughey | Contributing Writer

With one downtown St. Petersburg townhouse development sold out, and units in two more selling briskly in anticipation of being occupied by early 2019, Tampa-based Icon Residential may need to tweak its marketing strategy to target an unexpected clientele.

The new niche target: people with problematic marriages.

 

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