Hertz turns to new CEO to overcome struggles

ESTERO — Car rental giant Hertz, coming off another poor earnings performance and amid a three-year struggle to gain market share, has named a new president and CEO.

Former GE executive Kathryn Marinello, with experience in senior leadership roles in banking, business service and technology, will replace John Tague as president and CEO, the Estero-based company says in a statement. Tague, named president and CEO in late 2014, will retire, the company adds. The leadership change is effective Jan. 3, 2017.

Marinello held several positions at GE over more than a decade. She ran GE Fleet Services at GE Commercial Finance, and before that she oversaw GE Insurance Solutions. After GE she was president and CEO of two other companies, outsourcing firm Stream Global Services and payroll business Ceridian Corp. Marinello remains on the board of GM.