Museum strategy in bloom


  • By
  • | 11:00 a.m. December 2, 2016
  • News
  • Share

When Marie Selby Botanical Gardens shifted its business model to a living museum, with changing exhibitions tied to plant collections, one obvious goal was to draw in more visitors — repeats and first-timers.

 

Continue reading your article
with a Business Observer subscription.
What's included:
  • ✓ Unlimited digital access to BusinessObserverFL.com
  • ✓ E-Newspaper app, digital replica of print edition
  • ✓ Mailed print newspaper every Friday (optional)
  • ✓ Newsletter of daily business news

Latest News

Sponsored Content