- March 28, 2024
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Restaurants that look to get a boost from online orders should have a chat with Onur Haytac.
Haytac is the CEO of Benseron Information Technologies in Naples, a company that provides point-of-sale systems to 7,500 dining-establishment customers.
To help customers boost sales outside their restaurants, Benseron recently acquired Restajet, a Turkish company that develops applications that let customers order food by phone. Now Benseron customers can link the online orders directly into the point-of-sale system, which speeds up the process because it's integrated into the kitchen operations and accounting.
“This product will put us on the global map,” says Haytac, a native of Turkey. “My goal is to have 30,000 to 40,000 customers in five years.”
Haytac says online ordering can boost restaurant sales by 15% to 20% with the Restajet application that costs $49 a month. Because it's an application, Haytac says any restaurant in the world can use it. “There are no borders on this map,” he says.
In addition, Haytac says he's integrating security software from New Jersey-based Comodo to boost protection from hackers and malware. “It's a new-age product implemented on our system,” Haytac says. “We're the first ones to do that in the whole world.”