Why don't we do what we know we should?

Think about it — quitting smoking, losing weight, exercising, earning additional educational credentials, developing better relationships with our spouses, children, coworker or clients — all of these are ideal behaviors that should logically lead to greater health, success and happiness in our personal and professional lives. Yet, most of us are resistant to making the necessary changes needed to achieve these behavioral goals.

The Problem
We often experience the same type of resistance when faced with making difficult decisions at work requiring us to adopt behaviors that are out of our comfort zone. For example, how many of you have ever been in a business relationship that you knew wasn't really working and probably didn't have a future, such as an employee not living up to your expectations or a partnership that wasn't a good fit?