No reservations

REVIEW SUMMARY
Industry. Hospitality
Trend. Improving occupancies
Key. Hoteliers won't start raising room rates until occupancies rise for an extended period of time.

Tony Lapi has coined a word for tourists who show up at hotels with no reservations: Floaters.

These are tourists who wander the state without reservations. If the weather's good at the beach, they may try to book a room at Lapi's Tween Waters Inn on Captiva. If the weather's bad, they'll float to the theme parks in Orlando.