Well-respected real estate firm refreshes brand to prepare for years ahead, enhance current edge

Sarasota-based Michael Saunders & Co. honed in on the company’s key attributes and added more vibrant colors and patterns to the firm’s look.

  • By Grier Ferguson
  • | 6:10 a.m. November 29, 2019
  • | 0 Free Articles Remaining!
Lori Sax. Jennifer Horvat, Michael Saunders & Co. chief marketing officer, says the firm’s in-house marketing team worked with real estate marketing agency 1000watt on a refresh of the company’s brand.
Lori Sax. Jennifer Horvat, Michael Saunders & Co. chief marketing officer, says the firm’s in-house marketing team worked with real estate marketing agency 1000watt on a refresh of the company’s brand.
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Real estate entrepreneur Michael Saunders is known for wearing vibrant scarves.

Now her widely known company and brand is taking a page from its founder and putting a scarf on, too, so to speak.

 

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