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On this week’s episode, we are speaking with co-founder and CEO of PRESS PR + Marketing, Holly Clifford Corral. Holly founded PRESS in 2007 and has since become a go-to marketing and PR firm for dozens of entertainment, sports and food and beverage clients, from Outback Steakhouse to the Tampa Bay Lightning.
Holly shares leadership lessons from her time as an collegiate athlete, techniques for finding and hiring top people and why the concept of imposter syndrome has never dented her ability to be successful. Additionally, Holly re-emphasizes age-old classics like “if you’re not early, you’re late” and “lead by example, roll your sleeves up and get it done.”
3 Takeaways:
Timestamps:
(00:30) Introducing Holly
(01:50) How PRESS was started
(05:25) Leadership lessons from college sports
(08:05) Dealing with conflict as an athlete
(09:55) How did you grow as a leader in this business?
(13:00) Leading younger people
(16:05) When should you provide feedback?
(18:00) Leadership mentors?
(20:45) What do you look for when hiring leaders?
(22:50) Have you experienced imposter syndrome?
(25:05) Hot seat questions
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