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TAMPA - Ambassador Limousine of Clearwater and Advantage Limousine of Tampa are merging to create the Ambassador Group of North America.
Advantage Limousine has five administrative employees and eight drivers, and Ambassador Limousine has 20 on the administrative side and 35 full- and part-time drivers.
The deal offered the two companies companies the ability to better compete against a number of smaller competitors, Hani Banoub, CEO of Advantage Limousine, told the Business Observer. The companies say the merger creates the most diverse fleet of chauffeured limousines, sedans and motor-coaches on the west coast of Florida. Terms of the deal were not disclosed.
“Hani and I have been talking about merging for a few months, and in our conversations, we realized just how well our companies complement each other,” Kenneth Lucci, CEO of Ambassador Limousine, says in a press release. “Advantage has a sedan service for health care called WeCare, and we have a sedan service for consumers and businesses called FlexSedans. We have corporate clients, such as Tech Data and Franklin Templeton, and they are the official limousine for a number of high profile destinations, like The Florida Aquarium, Blue Martini and Jackson's Bistro. This deal just makes sense.”
Further he says, while Advantage has had a strong business using upscale limos, much of Ambassador's business has focused on transporting large group using motor-coaches.
The CEOs will be equal managing partners of the merged company. Banoub, will focus on the operations side of the business, while Lucci will concentrate on marketing and business development.
The joint company will maintain staffed offices in Tampa and Clearwater.
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