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Burger chain chews growth


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  • | 2:43 p.m. June 7, 2012
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  • Tampa Bay-Lakeland
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TAMPA — Burger 21, a fast-causal restaurant chain run by the company that also operates the Melting Pot, will expand to Georgia.

The company plans to open stores in the Atlanta suburbs of North Alpharetta and Buford, according to a release. Burger 21 also recently signed its first franchise agreements, for three restaurants in Orlando. There are two Burger 21 locations already open in Tampa.

The chain's concept revolves around 21 burger creations, from beef and turkey to shrimp and tuna burgers. The growth strategy is to target locations in lunch/dinner fast-casual restaurant hubs.

Burger 21 is an affiliate of Front Burner Brands. Front Burner operates GrillSmith restaurants, in addition to the Melting Pot. Click here for a recent Business Review story on Burger 21.

 

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