St. Petersburg bank rebrands, changes name

First Home Bank will be known as BayFirst, aligning with the name of its holding company, BayFirst Financial Corp.

  • By Business Observer Staff
  • | 10:53 a.m. May 16, 2022
Valerie Fulbright, First Home Bank's vice president and community engagement officer, and CEO Tony Leo, photographed in December 2021.
Valerie Fulbright, First Home Bank's vice president and community engagement officer, and CEO Tony Leo, photographed in December 2021.
Photo by Mark Wemple
  • Tampa Bay-Lakeland
  • Share

First Home Bank, St. Petersburg’s only locally owned community bank, has changed its name to BayFirst and updated its branding with a new logo.

 

Continue reading your article
with a Business Observer subscription.
What's included:
  • ✓ Unlimited digital access to BusinessObserverFL.com
  • ✓ E-Newspaper app, digital replica of print edition
  • ✓ Mailed print newspaper every Friday (optional)
  • ✓ Newsletter of daily business news
Subscribe

Already subscribed? Sign in.

Latest News

  • February 22, 2026
Report: Florida ranks No. 2 in statewide foreclosure pressure
  • February 21, 2026
Retired attorney, family donate $10M to Naples hospital
  • February 20, 2026
Fort Myers portfolio sells for $30 million
  • February 20, 2026
Port Charlotte industrial portfolio gets nearly $4 million refinancing

Sponsored Content