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Franchise executives at 7-Eleven, disappointed in statistics that show less than one-third of franchised businesses in the U.S. are owned by women, are in a giving mood.
The company, the world's largest convenience store chain, recently introduced a contest that will award a woman a 7-Eleven fee-free franchise — a value of up to $190,000.
Dallas-based 7-Eleven will also make a donation to the winning women's charity of choice that aligns with its Project A-Game program, which works with youth programs focused on education, fitness, safety and hunger relief. (The credit of up to $190,000 toward the initial franchise fee, according to the contest's fine print, doesn't cover a $29,000 down payment on inventory, permits and other fees and expenses.)
“Some of our most successful franchisees across the country are women,” says Larry Hughes, 7-Eleven vice president of franchise systems, in a statement. “7-Eleven serves a diverse customer base, and the number of women shopping our stores continues to grow.”
The competition includes meeting company franchising qualifications, preliminary interviews, a video contest and a final one-on-one interview with 7-Eleven senior leadership for the top finalists. After meeting qualifications, submitting an essay and talking to 7-Eleven franchise sales representatives, the top 25 candidates will be invited to submit a video on why they deserve a 7-Eleven franchise.
Up to seven women will be selected from this pool for the semifinal competition. Those seven will get narrowed down to three through a public vote on the 7-Eleven Facebook page. Then 7-Eleven's franchise department management will pick the winner.
Interested women can enter online at WomensFranchiseGiveaway.com through 11:59 p.m. CST, April 7. The winner will be announced in July 2017.
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