Acquisitions provide big boost for small insurance firm

Recent deals have expanded Iron Ridge Insurance Services' size by more than 65%. But its CEO maintains the deals will be for naught without providing employees a great place to work.


Stefania Pifferi. Two recent acquisitions have helped Iron Ridge Insurance Services, led by Norman Lutz, diversify its business.
Stefania Pifferi. Two recent acquisitions have helped Iron Ridge Insurance Services, led by Norman Lutz, diversify its business.
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Norman Lutz knows good acquisition opportunities don’t just come along every day. So when Fort Myers-based Iron Ridge Insurance Services got two such chances in the span of about eight months, the firm’s CEO didn’t hesitate.

“The goal here is to grow the company,” says Lutz, 61. “There are different ways you can do that, and one is certainly through acquisitions.”

 

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