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Tampa Bay-Lakeland
Business Observer Thursday, Jun. 9, 2011 9 years ago

Towers of Channelside sold out

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A new marketing team sold 137 homes, bringing in more than $45 million.

TAMPA — In early 2010, more than half of the luxury condo units at Towers of Channelside in Tampa were on the market for sale. This week, the last of those 257 units was sold, according to a release from the community.

JMC Realty Inc., which was hired last year to help sell Towers units, says the 137 condo sales it helped generate brought in more than $45 million in revenue. JMC sales and marketing director Cheryl McCormick Brown says the firm cut prices early in 2010 to boost activity. It then kept prices at that same level until the building was sold out.

In a release, Brown argues the Towers' latest sales show “there is demand for high-quality, well-priced housing in downtown Tampa. The sellout should instill confidence in developers and help to encourage new urban residential development in the area.”

The 257 condo units at Towers of Channelside occupy two 28-story towers on Cumberland Avenue in Tampa.

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