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Business Observer Friday, Nov. 11, 2011 10 years ago

Inuvo posts $1.4 million loss

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The Clearwater-based Internet marketing firm saw revenues fall.

CLEARWATER -- Inuvo Inc. (symbol: INUV), an online marketing services firm, posted $8.2 million in third quarter revenues, down $6.1 million over the year. The revenue decrease led to $1.4 million in net losses.

The big news of Inuvo's quarter, despite its net losses, is the acquisition of Vertro Inc., a New York-based firm with Gulf Coast roots. The combined entity could exceed $80 million in annual revenues.

CEO Richard Howe leads Clearwater-based Inuvo. Howe spoke to the Business Review about the results of his turnaround efforts with the company in February (see “Digital Do-Over,” Feb. 4, 2011).

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