A recent push to utilize artificial intelligence for content creation has hit an inflection point for a St. Petersburg startup. One big example: It recently secured $4.2 million in an investment seed round.
Will Underwood, co-founder of the company, Optiversal, bootstrapped the company for about a year and a half before seeing a recent surge in customers. Seeing an opportunity to accelerate growth, the company looked to raise capital earlier this year.
“It was an interesting time because some people were getting jitters about the economy and market in general,” he says. “But I think because we had some good traction and some great customers with big logos, we were successful in raising $4.2 million.”