ST. PETERSBURG — Digital marketing firm Big Sea, headquartered in St. Petersburg, has acquired Sparxoo, whose clients include Tech Data, Cigar City Brewing, Florida Atlantic University, Amalie Oil and the City of Clearwater, among others.
Sparxoo, based in Tampa, was founded in 2010 by David Capece, who, according to a news release, will leave the agency after a transition period. He plans to focus on growing CROOW, his software company.
Big Sea CEO and Managing Partner Andi Graham will retain her role at the new, combined company, the release states, as will Big Sea COO and fellow Managing Partner Dzuy Nguyen. Sparxoo President Rob Kane will retain his title after transitioning to Big Sea.