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Insurance firm's revenue grows threefold, to nearly $20 million

In one year, insurance firm doubles its payroll, to now more than 200 people, and grows revenue 300%, to $20 million. How? By embracing technology and sticking to an underserved niche.


File. Clearwater-based Ensurem, which Dave Rich founded in 2016, did nearly $20 million in revenue in 2019.
File. Clearwater-based Ensurem, which Dave Rich founded in 2016, did nearly $20 million in revenue in 2019.
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Shopping for and purchasing Medicare Advantage and Supplement insurance can be confusing. That’s why Clearwater-based Ensurem set out to simplify the process. The startup insurance broker and insuretech firm was founded in 2016 with a goal to bring transparency and choice to the senior insurance market.

“We just felt seniors weren’t given the ability to really shop and see what’s available in their areas,” says founder and CEO Dave Rich, 65.

 


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